Image: Pretty Little Thing

PrettyLittleThing Turned Burj Khalifa Pink

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PrettyLittleThing Turns Burj Khalifa Pink

The world’s tallest building and the epicenter of Dubai’s bustling city life, Burj Khalifa, turned pretty in pink and lighted up by fashion e-tailer PrettyLittleThing. 

ALSO READ: Instagrammable places in Dubai

Framed against the urban tapestry of the cosmopolitan city of Dubai, the landmark skyscraper illuminate yesterday with vibrant lights, this time celebrating PrettyLittleThing’s Arabic website launch and presence within the global fashion scene.


Immaculate on the eye and exquisite in its pink hues, the PrettyLittleThing projection was  anything but little, accentuating the dimensions of the world’s tallest building and celebrating the online presence of this fashion powerhouse in the MENA region, to a global audience, having all eyes on PrettyLittleThing!

Designed to overwhelm, the PrettyLittleThing projection left the city awed, making this fleeting moment a defining snapshot for the long-awaited Spring and the latest fashion trends that it brings forward together with PLT’s fierce and empowering apparel drips during Women’s History Month.


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